Alpenhain Campaign

It’s time to “Aufbrezeln”

The original Obazda is turning 25 this year and Alpenhain is inviting everyone to a huge anniversary party. Of course, we won’t come empty handed. Instead, we have come up with a new image campaign, befitting for the occasion. It’s time to get dressed up, or as we would say it in German “it’s time to aufbrezeln” – on TV, in ads and of course on social media we will celebrate the Bavarian original and show that there’s always a good reason to spruce up.